Ursula has successfully led high-performing teams to launch transformative products that have delivered significant business impact. She has a proven track record of driving growth and innovation for companies across proptech, CRM, membership, and content platforms. Most recently, Ursula’s growth team at Patreon helped the company to achieve a series E funding round, after which the valuation quadrupled to $4B.
Having started her journey at AppFolio as employee #30 and remaining through IPO, Ursula is thrilled to return to the proptech industry and leverage her expertise to shape the future of real estate technology. She holds two B.A. degrees in Economics and Legal Studies from the University of California, Berkeley.
